Safer Rides Apply

Our Story

We share a simple but powerful belief: that every person working in agriculture deserves to return home safely each day.
Through collaboration with farmers, industry leaders, government agencies, and safety experts, we're building a movement that understands and represents real farmers and farming communities - to create lasting change across our sector.

Dont' toss away your season

From 2019–2023, 22 lives were lost in quad bike accidents across NZ. In response, Rabobank and Safer Farms launched the Safer Rides scheme—offering farmers big discounts on crush protection devices (CPDs) that can save lives in a rollover.

This March we're giving farmers the opportunity to apply for a voucher, which will give you huge savings when purchasing a CPD or Fleetpin GPS system from our partner retailers.

So what are you waiting for? Cut your risk, and apply for a voucher today.

Testimonials

What do farmers think of Safer Rides?

I would absolutely recommend to other farmers that they get bars fitted. It was a great programme. I saw the opportunity and thought 'I’ll do that'”

Simon Davies, Farmer

It was a great idea that encouraged farmers to get proactive about buying them. I’d definitely recommend them to other farms and I’d like to see a further promotion to encourage more to take advantage of it.”

David Clark, Farmer

I think the Safer Rides programme, combined with all the work that has been done around health and safety over recent years, has made us do things a bit differently. It has brought safety to the fore and we talk about it a lot more on farm now."

Scott Rome, Farmer